Business Analytics
Helping Organizations Make Informed, Impactful Decisions.
Today’s businesses depend on data to operate efficiently. From understanding client behavior to analyzing sales to projecting budgetary needs and more — the people who collect and interpret this information play an essential role in any company.
York College’s bachelor’s in Business Analytics will prepare you to contribute to an organization in the industry of your choice. You’ll get hands-on experience working with statistical analysis, information technology, quantitative methods, and computer-based models to leverage data in real-world business settings. To further tailor your education to your future career, our Business Analytics majors choose a concentration in one of the following:
- Cybersecurity
- Economics
- Finance
- Marketing
- Sport Analytics
- Supply Chain Management
- General Track
With a Business Analytics degree, you’ll be ready to enter a rapidly growing field and begin building a career in which your work supports the very foundation of a business.
Majoring in Business Analytics
Business Analytics Courses
The Business Analytics major offers a wide variety of required classes, electives, and real-world learning opportunities. These include:
- IFS 125: Enterprise Data Management
- BUS 275: Big Data and Visual Analytics
- QBA 330: Business Modeling and Simulation
- IFS 465: Business Intelligence
- IFS 480: Big Data and Advanced Data Mining
4+1 Graduate Degree Opportunities
As a major in Business Analytics, you may also choose to pursue a 4+1 program during your time at York College. This option allows you to complete both a B.S. in Business Analytics and an M.A. in Strategic Leadership and Management in as few as five years.
Business Analytics Careers
With a degree in Business Analytics, you’ll develop the necessary skills to work in a variety of areas. As technology advances and companies seek efficiency and cost savings, demand for research analysts and data integrity is expected to grow exponentially through 2029.
These are just a few of the many career opportunities available to graduates of the Business Analytics program:
- Business Analyst
- Operations Research Analyst
- Market Research Analyst
- Data Analyst
- Management Analyst
- Financial Analyst
- Data Scientist
- Healthcare Analyst
- Sport Analyst
- Quantitative Modeler
Business Analytics Salary Information
As in all careers, salaries for business analysts and professionals in related fields vary depending on your industry, location, and experience level. According to the U.S. Bureau of Labor Statistics, the median salary of an operations research analyst is about $86,000. Entry-level trainee positions may start at a lower rate of pay ($41,000 - $48,000), but top salaries can reach nearly $144,000 per year.
Some advanced roles, like data scientists and quantitative modelers, can achieve even higher salaries but often require master’s degrees and specialized skills in writing code or algorithms. The median salary for a Data Scientist in 2020 was around $104,000 (bls.gov).
Benefits of a Degree in Business Analytics
There are many benefits to a Business Analytics degree, including high mid-career salaries and flexible options for your career path.
- Jobs in business analytics pay well.
- Business analysts, data analysts, and related professionals are in high demand, in all kinds of organizations.
- The field of business analytics is constantly evolving — and you can be part of that growth!
- There are many options for continuing education after earning your bachelor’s degree in Business Analytics, including graduate degrees and certificates, professional certifications, and specialized training.
Internships & Work Experience
In York College’s Business Analytics program, all upper-level courses include project-based learning opportunities. Students will work with real-world data, using the same software and equipment as professionals in the field.
Business Analytics majors may also complete a three-credit internship to gain firsthand experience in a career that interests them.
Mentorship & Community
Relationship-building is a hallmark of our programs in the Graham School of Business at York College. In addition to working closely with faculty members who care about helping you to achieve your goals, you’ll learn how to form good networking relationships with professionals in your industry.
Business Analytics Skills and Requirements
Jobs in business analytics focus on both technical skills and the “soft skills” that help us to make sense of data. As you plan for your degree in Business Analytics and your future career, it will be useful to hone the following skills.
- Critical thinking and problem-solving
- Communication, visualization, and storytelling
- Data retrieval and SQL
- Statistical and programming languages
- Excel and statistical software
- Organization and attention to detail
Business Analytics certifications that demonstrate knowledge of platforms and industry software will also set you apart and help you to establish a strong skill set.
Best Minors for a Degree in Business Analytics
- Mathematics
- Computer Science
- Economics
- Advertising
Accreditation & Professional Recognition
The Business Analytics, B.S., program is accredited by ACBSP.
This accreditation focuses on recognizing teaching excellence, determining student learning outcomes, and a continuous improvement model. ACBSP’s student-centered teaching and learning approach, which is measured and analyzed for quality, ensures that students gain the right skills from their educational investment. Institutions with programs accredited by ACBSP are committed to continuous improvement that ensures their business program will give students the skills employers want.
Business Analytics Courses
Your class schedule will include core courses for your major, Gen Next general education classes, and electives.
| Course Name | Course Code | Credits |
|---|---|---|
| Enterprise Data Manager | IFS 125 | 3 |
| Big Data and Visual Analytics | BUA 275 | 3 |
| Business Modeling and Simulation | QBA 330 | 3 |
| Business Intelligence | IFS 465 | 3 |
| Big Data and Advanced Data Mining | BUA 480 | 3 |
Careers in Business Analytics
These are just a few of the many career opportunities graduates of the Business Analytics degree may find:
Business Analyst
Operations Research Analyst
Market Research Analyst
Data Analyst
Sport Analyst
Financial Analyst
Build your dream career, one day at a time.
This is day one. From your first semester on campus through graduation day, York College offers expert advice, professional development opportunities, and personalized support to help you navigate the choices that influence your future.
Explore resources for a successful college experience:
Meet the Faculty
View All Faculty
Related Programs
Accounting
Students who enjoy analyzing financial information and solving problems, are curious about what makes companies profitable, want to be key decision-makers, and have a strong commitment to organizational ethics would succeed in this in-demand major. An accounting degree from York College prepares you for a world of opportunities.
Applied Economics
At York College of Pennsylvania, our Bachelor of Science in Applied Economics degree program equips you with the knowledge and skills you need to land a career analyzing and forecasting business and economic trends. As an Applied Economics major, study the factors shaping world markets, consumer behavior, and more. With the guidance of expert faculty, develop a sought-after skill set of quantitative, critical thinking, and analytical skills that prepare you to navigate the complex and ever-changing global economy with confidence.
Finance
At York College of Pennsylvania, our Bachelor of Science (BS) in Finance degree program builds the skills you need for careers handling the financial decisions of individuals and businesses. We know that you need more than just mathematics and accounting knowledge for key roles in the financial industry. That’s why Finance majors at York College get a head start working on real-world projects that develop skills ranging from business savvy to relationship-building, from analysis and fintech to leadership.
Information Technology Management
Transform your interest in working with computers into a career with vast potential. Information technology is part of everyday life, from a big box store that uses a database to track which products are selling to an online retailer that relies on network communication hardware, web applications, mobile apps, and business processes to fulfill orders efficiently. It’s an exciting field, and an information technology management degree from York College of Pennsylvania can help you get there.
Supply Chain Management
Supply Chain Management degree program at York College, students are involved in highly experiential activities and learn by doing. Our mantra is “It is not enough to know how; you must know why." We take you to factories, warehouses, and ports to see manufacturing and distribution jobs firsthand. You’ll develop lasting relationships with supply chain leaders from Fortune 500 companies, right here on campus. You’ll discuss operational trends and challenges. You'll learn from faculty who have terminal degrees and real-world SCM experience.
Mathematics
York College’s Mathematics graduates are entering a diverse and growing career field. Whether you want to guide younger generations in understanding math through teaching or you hope to discover new tools in technology and science, the Mathematics program at York College can prepare you.